Waterloo, Ontario, March 23, 2006 - DALSA Corporation (TSX:DSA), an international high performance semiconductor and electronics company, today announced the successful completion of a commercial shoot featuring the DALSA Origin, the world's first and only commercially available 4K digital cinematography camera.
The DALSA Origin camera was used to shoot a recently completed project featuring the musical group, "The Black Eyed Peas". The piece will appear in theatrical trailers, television commercials and through web distribution as part of an advertising campaign for Snickers. The eight day shoot was produced by "Form", a Los Angeles based Production Company, and directed by Jesse Dylan. The director of photography was Rolf Kesterman.
"We had a very aggressive shooting schedule and the camera saved us a lot of time. Constantly re-loading film magazines would have killed us on this project. With the Origin camera we just kept shooting," commented director, Jesse Dylan. "Throughout the production the DALSA team were consummate professionals. I can see this 4K camera being used more and more in the future. I would use it again in a heart beat." Director of photography, Rolf Kesterman added, "The Origin camera fit very well into the film production environment. I would certainly use it again."
"We are pleased that a high profile production company such as Form chose to use the DALSA Origin camera and that they were happy with the results," said Savvas Chamberlain, CEO of DALSA Corporation. "The project demonstrates that the DALSA name is gaining recognition in the motion picture industry, and we are looking forward to the many productions we have in our pipeline."
About the DALSA Origin Cinematography Camera
Designed for cinematographers with 35mm cine lenses and a through-the-lens reflex viewfinder, DALSA's award winning Origin camera delivers the optical performance professionals demand. Origin is the world's first and only commercially available digital camera to combine industry leading 4K output with the widest possible exposure latitude for the highest quality motion picture production. The Origin camera is available for rental through the DALSA Digital Cinema Center in Woodland Hills, California. For more information, visit www.dalsa.com/dc.
About DALSA Corporation
DALSA is an international high performance semiconductor and electronics company that designs, develops, manufactures, and markets digital imaging products and solutions, in addition to providing semiconductor products and services. DALSA's core competencies are in specialized integrated circuit and electronics technology, software, and highly engineered semiconductor wafer processing. Products and services include image sensor components; electronic digital cameras; vision processors; image processing software; and semiconductor wafer foundry services for use in MEMS, high-voltage semiconductors, image sensors and mixed-signal CMOS chips. DALSA is listed on the Toronto Stock Exchange under the symbol "DSA". The Company has its corporate offices in Waterloo, ON and approximately 1000 employees world-wide.
For more information, please contact:
Director, Corporate Communications
Tel: (519) 886-6001 Ext. 2177
Fax: (519) 886-3972
E-mail: [email protected]
This press release contains forward looking statements based on assumptions, uncertainties and management's best estimates of future events. Actual results may differ materially from those currently anticipated. Investors are cautioned that such forward-looking statements involve risks and uncertainties. Important factors that could cause actual results to differ materially from those expressed or implied by such forward looking statements are detailed from time to time in DALSA's periodic reports filed with the Ontario Securities Commission and other regulatory authorities. DALSA has no intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.